Purpose
To help salespeople apply what was covered during the ‘Gold Call’ training program into their individual selling situations with prospects over the telephone.

‘Gold Call Training’ provides the reinforcement needed to help salespeople develop a ‘Gold Call’ that is most relevant to their business so that they can increase the number of new appointments they schedule with qualified prospects.

Weekly Teleconferences
(1) One hour conference call held each week (group & individual sessions) that will cover the various aspects of making telephone ‘Gold Calls’ to prospects.

Topics of Discussion Include:
Active Listening
Negative Selling
The Use of Humor
Sending Literature
Getting Past the Secretary Screen
Dealing With Voice Mail
Eliminating ‘No-Show’ Appointments
Tracking Results

Dealbuilders G.C.I. (‘Gold Call’ Investigation)
Conduct a ‘forensic analysis’ of a recorded ‘Gold Call’ to illustrate the effectiveness of each individual ‘Gold Call’ component.

Topics of Discussion Include:
Attitude and Behavior Management
New ‘Gold Call’ concepts and tactics
Prospecting Tips & Scripts
Where to find the ‘Glengarry Leads’