Thankfully it doesn’t happen all that often, but sometimes there’s that certain someone in my Gold Call Show audience that has great difficulty believing that asking prospects for 10-seconds to start a conversation gets a sales call off to a great start. Go figure…

As this ‘goldcall’ proves, asking sales prospects for 10-seconds is an easy way to break the ice in conversation, and propels the gold call forward to a closed sales appointment on the calendar. Prospects have the final ‘say-so’ as to what engages them in conversation. So if they like my request for 10-seconds to explain the purpose of my call, then I’m sticking with it. For those of you still clinging on to the ‘elevator pitch’, may God be with you…